Laser Precision

Laser Precision is an innovator in metal cutting and fabrication who was in need of a new brand identity and website. The company produces parts for industrial machinery with exceptional quality and delivery times. The multifaceted shape of the new logo design speaks to the company’s ability to produce many complex industrial components while the crosshairs at the center of the mark speak to the company’s commitment to precise operations.

Designed with Ivor Andrew // Creative Direction: Doug Carter